The cornerstone of cleaner concrete construction was laid in Finland
The concrete industry is a major source of carbon dioxide emissions worldwide. It is estimated to account for about 8% of human-caused CO₂ emissions. Concrete manufacturer Lakka wanted to do better for the climate as well.
LAKKA IKI concrete products sequester carbon forever.
Carbonaide® is a pioneer whose technology allows carbon dioxide to be permanently bound into Laka’s concrete products.
Thanks to transparency and measurability, the climate impact is not left to guesswork, as the impacts of the products and the amount of carbon dioxide sequestered are known precisely. The process also strengthens the concrete’s structure, so we can significantly reduce the amount of cement in our products while maintaining at least the same level of quality.
A Do-Gooder as Tough as Concrete
The first phase of the solution involves Lakka IKI pavers and garden stones manufactured using revolutionary Carbonaide technology, in which carbon dioxide is permanently bound using this unique technology.
“The plan is for the company’s entire production to switch to the carbonation method as soon as possible “
Juho Hiltunen, CEO, Lakka
Fabrik designed the brand identity, visual style, and core messaging for LAKKA IKI concrete products.
The concept celebrated a technical breakthrough and the launch of a new, robust building product in a striking and distinctive way. The end result is clear and compelling for retailers, consumers, and the media alike.
We At Fabrik, designed:
- Brand Identity
- Visual identity and tone of voice
- The Core of Communication
- Launch Concept
- Opportunities to raise our profile at trade shows and factory openings.
From now on, we can see hard concrete in a whole new light—as something good and beautiful.
Fabrik designed the brand identity, visual style, and core messaging for LAKKA IKI concrete products.
Do you want to make sustainability a credible part of your company’s operations?
Get in touch!
Luodaan yhdessä vaikuttavia tuloksia.
Ville Timonen
Creative Director, Partner
