Corporate Responsibility

Corporate Responsibility

Corporate Responsibility 360° gives you clear steps to develop your business in a holistic way

Do you think about what accountability means for your organisation or whether the choices you make are genuinely effective? Our products will help you to take a holistic view of corporate responsibility and understand what’s most relevant to your competitiveness. Our responsibility products are based on the standards of the international *B Corp certification.

Our products

Corporate Responsibility 360°

14 500 €

Our work will progress in three sprints, and the final development package will give you a clear basis for your accountability work. You will be able to immediately start concrete and relevant sustainability actions with targets and indicators, and understand where to focus in the future.

 

Content: identifying the positive and negative impacts of your product or service and the expectations of your stakeholders.

 

A relevance analysis to guide you on where to focus in terms of impact and competitiveness.

 

The strategy includes a sustainability agenda with development projects and a plan for internal and external communication – engage people and get ahead of your competitors.

B Corp certification

15 500 €

Join the pioneers of responsible business and apply to become a certified B Corp. The B Impact Assessment is a comprehensive and development-encouraging tool.

 

Content: a start situation analysis, preliminary studies, impact vision and strategy, roadmap for development projects and coaching for certification. A plan for internal and external communication.

Sustainability reporting

8 500 €

Make sustainability a part of your business. From 2024, the EU will require large companies to report on their sustainability performance, but in terms of consumer expectations and competitive advantage, it’s worth starting now.

 

Content: identification, definition of priorities, measurement and data collection, folding and a lightweight plan for internal and external communication. The price will depend on the scope of the report.

*Why B Corp?

You’re probably wondering why yet another new certificate and how you can really benefit from it? The answer is this: B Corp’s trump card is its comprehensive effectiveness assessment, development and management tool, used by over 500,000 companies around the world. It is not limited to a single product or a specific part of the supply chain, but cuts across the entire business (management, employees, community, environment and customers).

 

In the midst of sustainability promises, B Corp focuses on real impact and is therefore a credible basis for corporate sustainability work.

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Interested? Let’s get in touch


Perttu Kouvalainen

CEO, Partner


Crisis communication

Crisis communication

Crisis communication skills are your company’s best reputation insurance

Our training will help you identify and anticipate risks and plan for a crisis situation.

 

Few companies prepare strategically for risks and crises and are therefore unfortunately often caught in the middle of a media and social media storm – reacting is always about responding to the situation, not managing it. Many reputational crises could be avoided if companies had the courage to honestly assess their weaknesses and deepen their crisis communication skills. Reputation is very difficult to manage, but it can be built on a sustainable basis.

 

Our Crisis Resilient Company training will help you take control:

1. Conduct an upfront risk mapping

2. In the first workshop, we will go deeper into identifying, classifying and managing risks for your business.

3. In the second workshop, we will go through the principles of crisis communication, the framework of a contingency plan and the guidelines for action

 

Benefits of the training

  • Understand how today’s crises arise & the role of the public
  • Identify and anticipate the risks for your business
  • Identify what reputation management measures you can take now
  • Learn the principles of crisis communication
  • Get a basis for a contingency plan that can be adapted by your organisation
  • Know how to manage and learn from a crisis
  • Learn how to practice crisis communication

 

Do you need help with enhanced communication or crisis communication right now?

 

We can help you get through the crisis and take control of the situation. Depending on the situation, measures may include enhanced internal or stakeholder communication (sometimes this can help avoid a crisis), initial briefing and root cause analysis, or communication to media, online and staff.

 

A crisis is an accelerated change, and when it starts, it is often not known what it will bring. When handled with openness, honesty and responsibility, a crisis can often be a new opportunity for a company.

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Let’s talk more?


Jonna Ekroos

Communication Strategist, Partner


B CORP CERTIFICATION

B CORP CERTIFICATION

As a part of the Bcorp community, you will be at the forefront of responsible business

Amidst the promises of sustainability, B Corp focuses on real impact and is therefore a credible basis for corporate responsibility work.

Why B Corp?

The B Corp Sustainability Certificate is different from other certificates because it takes a holistic view of the social and environmental impacts of business. It is also strongly business-driven: to use the power of business for good, in line with the B Corp philosophy, businesses need to grow and prosper.

 

What tool?

Used by over 500,000 companies worldwide, the free B Impact Assessment (BIA) takes a holistic view of a company’s business. The tool covers five categories: governance, employees, community, environment and customers. It is an excellent tool for measuring, managing and improving your own positive impact, even if B Corp certification is not the goal.

HERE’S HOW THE B CORP PROCESS WORKS

Starting point

The first step is to assess where we are on the sustainability pathway and how far we still have to go to achieve B Corp certification. We will use interviews, analyses and existing documents to help clarify the overall picture.

Development projects

Once we have identified where we need to improve, we can roll up our sleeves and get to work. We open a B Impact Assessment, assemble the teams and set the bar at B Corp level. Alongside the impact strategy and report, development projects and documentation can include topics from emissions measurement to supply chain management. Needs vary from case to case.

Certification

In the final stage, we prepare together for the B Lab assessment interview and the certification itself. To be certified, a company must pass a comprehensive B Impact Assessment with a sufficient score (80).

Access to bypass lanes for certification

In 2023, Finland will be one of the top priorities for the European B Corp movement. This means that companies that join will have a particularly fast turnaround time for their certification and will be able to capitalise on this, both for their own reputation and for the wider visibility of the movement in the Nordic countries.

We can help you succeed in the process

As your partner, we will help you to go through the B Corp toolkit, get started, achieve certification and take it to the heart of your business and into your external communications. We will soon be a B Corp certified company and have experts who have completed B Leader training. If necessary, we can draw on our partners in the Netherlands: the sustainability experts at Rainbow Collection have several years and dozens of projects in different sectors.

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Want to know more? Let’s get in touch


Perttu Kouvalainen

CEO, Partner


EMPLOYER BRANDING

EMPLOYER BRANDING

A positive employer image helps you win the competition for the best talent

Does your organisation compete for the best talent in the industry or have trouble retaining employees? We can help you meet the labour market challenge in a sustainable way.

Procucts

Employer branding

14 500 €

With our product with effective work sprints, you’ll build the foundation for a business that attracts talent and keeps the people it needs productive and happy.

 

Includes: preliminary research (employee experience, positioning), two workshops, employer promise formulation, roadmap for implementation, internal and external communications plan.

 

(Prices do not include VAT.)

Culture Handbook

8 500 €

The Culture Handbook is one of the most important communication tools between your company and your employees. In a transparent and inspiring way, communicate your expectations of your employees and show them what they can expect from you.

Includes: survey, content theming and data collection, folding and a lightweight plan for internal and external communication. The price will depend on the scope of the handbook.

Recruitment campaigns

Marketing communications for recruitment is part of a long-term brand building process that addresses a carefully selected target group – with creative solutions and a multichannel approach. That’s why it’s a good idea to start by finding out how your company stands out in the employer market.

 

Includes: defining your target audience and, if necessary, conducting a survey, a distinctive brand concept, multi-channel solutions and communication and marketing.

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Let’s talk more?


Jonna Ekroos

Communication Strategist, Partner


SUSTAINABILITY REPORT

SUSTAINABILITY REPORT

A sustainability report makes your company’s goals and achievements visible

If sustainability is part of your business values, a sustainability report is a way for your company to ensure credibility and impact – but also to engage your employees and stakeholders.

Why should you do a sustainability report?

  • Gives you a credible basis for reputation and risk management, as well as long-term and consistent sustainability communication
  • Increase your understanding of the impacts of your activities and how to measure them
  • Create a management system for continuous improvement and doing better
  • Increase the transparency of your activities; you can communicate your values and how they are translated into concrete action
  • Engage and motivate your staff through involvement and training
  • Answer the questions of aware consumers and build credibility, for example in sales materials

The scope of the report should be tailored to the size of your organisation and the starting point for reporting. EU legislation will increase regulation of larger companies in the coming years, but the demand from consumers and stakeholders for overall accountability and transparency is a theme that companies should also address.

If you do not yet have a sustainability programme or strategy in place, we will at least provide a baseline and target definition for your reporting. The reporting is always based on international reporting frameworks and standards

Tutustu myös muihin tuotteisiimme


Let’s talk more


Jonna Ekroos

Communication Strategist, Partner


Communication & marketing

Communication & marketing

We make your brand impactful in all environments

The most effective way to engage people is through emotionally appealing communication and marketing. We have decades of extensive experience in high-level national and international marketing, communications and branding. Our in-house team helps clients integrate sustainability into their strategic planning and gain measurable competitive advantage.

  • Communication strategy
  • Communication plan
  • Strategic communication
  • Communication production; articles, newsletters, press releases, etc.
  • Visual brand identities and graphic design
  • Advertising concepts; target group analysis, insight, creative solution
  • Strategic marketing; customer experience, purchase path and product portfolio
  • Content and digital marketing
  • Websites; usability and visual design
  • Marketing plans
  • Advertising design and production
  • Video productions
  • Photography
  • Sound productions

Our clients


Interested? Let’s get in touch


Ville Timonen

Creative Director, Partner